{"id":457,"date":"2007-08-17T17:38:30","date_gmt":"2007-08-17T15:38:30","guid":{"rendered":"https:\/\/www.herzigmarketing.de\/?p=457"},"modified":"2024-01-29T09:31:56","modified_gmt":"2024-01-29T08:31:56","slug":"chancen-ueber-das-klassische-marketing-hinaus","status":"publish","type":"post","link":"https:\/\/www.herzigmarketing.de\/2007\/08\/chancen-ueber-das-klassische-marketing-hinaus\/","title":{"rendered":"Chancen \u00fcber das klassische Marketing hinaus"},"content":{"rendered":"<p>am 21. August moderiert Werner Geilenkirchen, It- und Logistik-Experte bei HERZIG Marketing Kommunikation, eine Veranstaltung der Firma reality bytes zum Thema \u201eWeb 2.0 \u2013 vom Konsumenten zum Mit-Entscheider\u201c.<\/p>\n<figure id=\"attachment_458\" aria-describedby=\"caption-attachment-458\" style=\"width: 150px\" class=\"wp-caption alignright\"><a href=\"https:\/\/www.herzigmarketing.de\/wp-content\/uploads\/2011\/11\/070817_moderation_reality_bytes.jpg\"><img decoding=\"async\" class=\"size-thumbnail wp-image-458\" title=\"070817_moderation_reality_bytes\" src=\"https:\/\/www.herzigmarketing.de\/wp-content\/uploads\/2011\/11\/070817_moderation_reality_bytes-150x150.jpg\" alt=\"\" width=\"150\" height=\"150\" srcset=\"https:\/\/www.herzigmarketing.de\/wp-content\/uploads\/2011\/11\/070817_moderation_reality_bytes-150x150.jpg 150w, https:\/\/www.herzigmarketing.de\/wp-content\/uploads\/2011\/11\/070817_moderation_reality_bytes-50x50.jpg 50w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a><figcaption id=\"caption-attachment-458\" class=\"wp-caption-text\">Beziehungspflege mit Multiplikatoren. Marketing mit Web 2.0<\/figcaption><\/figure>\n<p>Andreas Stobbe, Gesch\u00e4ftsf\u00fchrer und Mitgr\u00fcnder der reality bytes neue medien gmbh, Alexander Wild, Gr\u00fcnder und Vorsitzender des Vorstandes Feierabend Online Dienste f\u00fcr Senioren AG und Axel Gloger, Chefredakteur des Trendletters vom Verlag f\u00fcr Deutsche Wirtschaft geben einen detaillierten Einblick in die Chancen-Vielfalt, die Web 2.0 f\u00fcr werbetreibende Unternehmen bietet. Mit M\u00f6glichkeiten die weit \u00fcber das klassische Marketing hinausgehen. Wie z.B. auf bestimmte Zielgruppen ausgerichtete Communities gezielte Werbema\u00dfnahmen erleichtern, wie<br \/>\nCommunities und Blogs den direkten Kontakt zum Kunden erm\u00f6glichen und die Beziehungspflege mit Multiplikatoren und Meinungsf\u00fchrern erleichtern und wie Web 2.0 die Kn\u00fcpfung wirtschaftlicher Kontakte erleichtert und das ortsunabh\u00e4ngige Zusammenarbeiten von Spezialisten im Sinne des Unternehmens f\u00f6rdert.<\/p>\n<p>Die Veranstaltung findet im Colonia Forum, K\u00f6ln statt.<\/p>\n<p>Alle Infos zur Veranstaltung unter <a title=\"Reality Bytes\" href=\"http:\/\/http:\/\/www.reality-bytes.com\/\">www.reality-bytes.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>am 21. August moderiert Werner Geilenkirchen, It- und Logistik-Experte bei HERZIG Marketing Kommunikation, eine Veranstaltung der Firma reality bytes zum Thema \u201eWeb 2.0 \u2013&nbsp;&hellip;&nbsp;<a href=\"https:\/\/www.herzigmarketing.de\/2007\/08\/chancen-ueber-das-klassische-marketing-hinaus\/\" class=\"more-link\"><i class=\"fa fa-angle-double-right\"><\/i><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Chancen \u00fcber das klassische Marketing hinaus - Herzig Marketing<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.herzigmarketing.de\/2007\/08\/chancen-ueber-das-klassische-marketing-hinaus\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Chancen \u00fcber das klassische Marketing hinaus - Herzig Marketing\" \/>\n<meta property=\"og:description\" content=\"am 21. 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